Turistearte
From Eventbrite to a unified web with branding, Mercado Pago and communications that fill the country's biggest street-theatre company.
At a Glance
Industry
Tours
Location
Buenos Aires, Argentina
Size
50,000+ followers, biggest street-theatre company in Argentina
Client since
2025
The Challenge
Turistearte invites locals to rediscover Buenos Aires through performative walks. With Eventbrite, tickets lived on an external site with diluted branding and weak SEO, payouts were delayed, door scanning was slow and manual, and attendee messages had to be copied into emails by hand. The brand was hidden and cash flow unpredictable.
The Solution
A single page: turistearte.com.ar with content + sales under their own branding. Instant Mercado Pago payouts to pay performers and guides at the end of every tour. Custom checkout fields (language, reduced mobility, group size), QR validation under 1 second, a communications module segmented by language and route, and automated 24 h post-tour reviews. Guides and performers live in the app: QR validation at the first stop of the route, live headcount of who's still coming, and itinerary changes pushed via segmented email in a single tap — every Mercado Pago payout pings them the second a sale closes.
Results
95%
Payment conversion
<1 s
QR validation at door
Instant
Mercado Pago payouts
What they say
Now we tell our story and sell on the same page; the money comes in instantly and we send route changes in one click. Fanz is the perfect partner to take theatre to the streets.
1,000+ organizers already on board
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